WHAT IT COSTS.
This label proudly calls itself fair fashion and I want to back this up by letting you know that my pricing is carefully considered so that each item is priced to reflect a fair payment for my services and a fair price for the customer. In the interest of full transparency, I value my items using the following formula:
(materials + labour at an hourly rate + shipping) x 1.10 (to account for the approx. 10% cut Shopify or Etsy takes) = my retail price.
As you can see, I haven't used the conventional calculations used by the fashion industry which dictates I double that rate again for a wholesale price and then double the wholesale again for retail price. I pay myself a fair hourly rate based on the cost of living in Australia and the volume of the product I am able to reasonably produce, there is no middle man or high retail fees passed on to my customers.